In 2020, when the world was battling with Covid-19 and did not have much idea about the coronavirus, Amul landed in a controversy when it posted an ad with the Amul Girl.
In 2020, when the world was battling with Covid-19 and did not have much idea about the coronavirus, Amul landed in a controversy when it posted an ad with the Amul Girl.
The doyen of Indian advertising, Sylvester daCunha, of the Amul Girl campaign in 1966 fame, passed away on Tuesday. His passing once again reminds us of the legacy the company created under the 'utterly butterly' brand campaign, one beloved by billions, laced with incomparable quick-wit. Read on to know how and why the brand has remained ahead of its time.
Family enterprises have to deal with succession planning at some point or the other. It is a path with many challenges and pitfalls. But starting early and going about it in a deliberate manner can ease the process to a large extent.
As per various reports, professionals have been encountering issues with site for a year now. It all started when MCA and LTIMindtree (which maintains the portal) shifted to a new version of the portal, called Version 3 (or V3).
Though the rapid rise of yoga in the West in the past decade coincided with the rise of the startup culture in India, the country has failed to produce any global yoga merchandise brand. Lululemon, which started out small in Vancouver in Canada in 1998 as a company selling yoga apparel, clocked net revenue of $8.1 billion in 2022.
According to a report by Randstad India, Tata Power Company has been named the most "attractive employer brand" in the country, followed by Amazon and Tata Steel. The rankings were based on factors such as financial health, good reputation, and career progression opportunities. TCS, Microsoft, Samsung India, Infosys, Tata Motors, IBM, and Reliance Industries also made the top 10 list. Big Basket was named the most attractive startup employer brand.
According to the report, the value of Reliance decreased by 5.1 per cent, or Rs 87,731 crore in the last six months. While the total value of TCS increased marginally by 0.7 per cent and HDFC Bank increased by 12.9 per cent.
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Serum Institute's valuation was pegged at Rs 1.92 lakh crore, followed by NSE at Rs 1.65 lakh crore.